This privacy policy contains detailed information about what happens to your personal data when you personal data when you visit our website www.zebra-media.de. Personal data is any data that can be used to identify you personally. We adhere strictly to the statutory provisions when processing your data, in particular the General Data Protection Regulation ("GDPR"), and attach great importance to that your visit to our website is absolutely secure.
The data protection officer responsible for the collection and processing of personal data on this website is
Name: Zebra Media GmbH
Street, House number: Vogelsanger Str. 179A
Zip code, City: 50823 Köln
Country: Deutschland
E-Mail: sales@zebra-media.de
Phone: +49 1754044720
Access data (server log files)
When you visit our website, we automatically collect and store access data in so-called server
log files, which your browser automatically transmits to us. These are
- Browser type and browser version of your PC
- Operating system used by your PC
- Referrer URL (source/reference from which you came to our website)
- Host name of the accessing computer
- Date and time of the server request
- the IP address currently used by your PC (possibly in anonymized form)
As a rule, it is not possible or intended for us to identify you personally. The
processing of such data is carried out in accordance with Art. 6 para. 1 lit. f GDPR to protect our legitimate interest in improving the stability and functionality of our website.
Cookies
In order to make your visit to our website attractive and to enable the use of certain functions, we use so-called cookies. These are small text files that are stored on your end device. Cookies cannot execute programs or transmit viruses to your computer system. Cookies that are required to carry out the electronic communication process or to provide certain functions that you have requested are stored on the basis of Art. 6 para. 1 lit. f GDPR. We have a legitimate interest in the storage of cookies for the technically error-free and optimized provision of our services. Insofar as other cookies (e.g. cookies to analyze your surfing behavior) are stored, these are treated separately in this privacy policy. Most of the cookies we use are so-called "session cookies". They are automatically deleted at the end of your visit. Other cookies remain stored on your end device until you delete them. These cookies enable us to recognize your browser on your next visit. You can set your browser so that you are informed about the setting of cookies and only allow cookies in individual cases, exclude the acceptance of cookies for certain cases or in general and activate the automatic deletion of cookies when closing the browser. If cookies are deactivated, the functionality of this website may be restricted.
1.1 Google Analytics
Our website uses the web analysis service Google Analytics. The provider is Google Ireland Ltd, Gordon House, Barrow Street, Dublin 4, Ireland ("Google"). Google Analytics uses so-called "cookies". These are text files that are stored on your stored on your computer and which enable an analysis of your use of our website. make possible. The information generated by cookies about your use of our website is usually is usually transmitted to a Google server in the USA and stored there. The IP address transmitted by your browser will not be merged with other Google data. merged. The legal basis for the processing of your data is the consent you have given via the cookie consent tool. tool in accordance with Art. 6 para. 1 sentence 1 lit. a) GDPR.
a) Order processing
We have concluded a contract with Google for commissioned data processing and fully implement the strict requirements of the German data protection authorities when using Google Analytics. of Google Analytics in full.
b) Storage time
Data stored by Google at user and event level that is linked to cookies, user identifiers (e.g. User ID) or advertising IDs (e.g. DoubleClick cookies, Android
advertising ID) are anonymized or deleted after 14 months. Details can be found at the following link: https://support.google.com/analytics/answer/
7667196?hl=en
c) Objection to data collection
You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website. can use. You can also prevent Google from collecting the data generated by the cookies and relating to your use of the website (including your IP address) and from processing this data by Google by downloading and installing the browser add-on available under the downloading and installing the browser add-on available at the following link to deactivate Google Analytics: https://tools.google.com/dlpage/gaoptout?hl=de. If you delete the cookies on your computer, you must set the opt-out cookie again.
You can find more information on how Google Analytics handles user data in the Google's privacy policy: https://support.google.com/analytics/answer/ 6004245?hl=en. Further information on data protection can be found in Google's privacy policy at: https://policies.google.com/privacy?hl=de&gl=de
1.2 Google Tag Manager
Unsere Website verwendet den Google Tag Manager des Anbieters Google. Google Tag
Manager ist eine Lösung, mit der Vermarkter Website-Tags über eine Oberfläche verwalten
können. Das Tool, das die Tags implementiert, ist eine Cookie-lose Domain und speichert keine
personenbezogenen Daten. Das Tool sorgt für die Auslösung anderer Tags, die ihrerseits unter
Umständen Daten erfassen. Google Tag Manager greift nicht auf diese Daten zu. Wenn auf
Domain- oder Cookie-Ebene eine Deaktivierung vorgenommen wurde, bleibt diese für alle
Tracking-Tags bestehen, die mit Google Tag Manager implementiert werden.
1.3 Google Ads und Google Conversion-Tracking
Our website uses Google Ads (formerly Google AdWords). Google Ads is an online advertising program from the provider Google. Google Ads enables us to draw attention to our offers with the help of advertising material on external websites and to determine how successful individual advertising measures are. This helps us to show you advertising that is of interest to you, to make our website more interesting for you and to achieve a fair calculation of advertising costs. As part of Google Ads, we use what is known as conversion tracking. The advertising material is delivered by Google via so-called "AdServers". For this purpose, we use so-called AdServer cookies, through which certain parameters for measuring success, such as the display of ads or clicks by users, can be measured. When you click on an ad placed by Google, a cookie is set for conversion tracking. Cookies are small text files that the Internet browser stores on the user's computer. These cookies lose their validity after 30 days and are not used to personally identify the user. These cookies enable Google to recognize your web browser. If you visit certain pages of our website when the cookie has not yet expired, Google and we can recognize that you have clicked on the specific ad and have been redirected to this page. Each Google Ads customer receives a different cookie.The cookies can therefore not be tracked via the websites of Ads customers. The following information is usually stored as analysis values for the cookie: unique cookie ID, number of ad impressions per placement (frequency), last impression (relevant for post-view conversions), opt-out information (marking that the user no longer wishes to be contacted). The information collected using the conversion cookie is used to generate conversion statistics for Ads customers who have opted for conversion tracking. Ads customers are told the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, they do not receive any information that can be used to personally identify users. If you do not wish to participate in tracking, you can object to this use by easily deactivating the Google Conversion Tracking cookie via your Internet browser under user settings. You will then not be included in the conversion tracking statistics. The aggregation of the data collected in your Google Account is based solely on your consent, which you can give or withdraw from Google (Art. 6 para. 1 lit. a GDPR). For data collection processes that are not merged in your Google account (e.g. because you do not have a Google account or have objected to the merging), the collection of data is based on Art. 6 para. 1 lit. f GDPR. The legitimate interest arises from the fact that we have an interest in the anonymized analysis of visitors to our website for advertising purposes in order to optimize both our website and our advertising. Further information and the data protection provisions can be found in Google's privacy policy at https://policies.google.com/technologies/ads?hl=de.
1.4 Google Remarketing
Our website uses the functions of Google Remarketing in conjunction with the cross-device functions of Google Ads and Google DoubleClick from the provider Google. Google Remarketing analyzes your user behavior on our website in order to classify you into specific advertising target groups and then display suitable advertising messages to you when you visit other online offers (remarketing or retargeting). The advertising target groups created with Google Remarketing can be linked to Google's cross-device functions so that interest-based, personalized advertising messages that have been adapted to you depending on your previous usage and surfing behavior on one device are also displayed on another of your devices. If you have given your consent, Google will link your web and app browsing history to your Google account for this purpose. In this way, the same personalized advertising messages can be displayed on every device on which you log in with your Google account. To support this feature, Google Analytics collects Google-authenticated user IDs that are temporarily linked to our Google Analytics data to define and create audiences for cross-device advertising. You can permanently opt-out of cross-device remarketing/targeting by turning off personalized advertising in your Google Account by following this link: https://www.google.com/settings/ads/onweb/. The summary of the data collected in your Google account is based exclusively on your consent, which you can give or revoke at Google (Art. 6 para. 1 lit. a GDPR). For data collection processes that are not merged in your Google account (e.g. because you do not have a Google account or have objected to the merging), the collection of data is based on Art. 6 para. 1 lit. f GDPR. The legitimate interest arises from the fact that we have an interest in the anonymized analysis of visitors to our website for advertising purposes. Further information and the data protection provisions can be found in Google's privacy policy at https://policies.google.com/technologies/ads?hl=de.
1.5 Google AdSense
Our website uses Google AdSense, a service for integrating advertisements from the provider Google. Google AdSense uses so-called "cookies", i.e. text files that are stored on your computer and are used to display advertisements on our website that match our content and your interests. Google AdSense also uses so-called web beacons (invisible graphics). These web beacons allow information about visitor traffic to our website to be statistically analyzed for online marketing purposes. The information generated by cookies and web beacons about the use of our website (including your IP address) and the delivery of advertising formats is transmitted to a Google server in the USA and stored there.This information may be passed on to third parties by Google. However, Google will not merge your IP address with other data that Google may have stored about you. If you have given your consent, the storage and processing of personal data is based on this consent in accordance with Art. 6 para. 1 lit. a GDPR. We also have a legitimate interest pursuant to Art. 6 (1) (a) GDPR in the analysis of user behavior in order to optimize both our website and our advertising. The summary of the data collected in your Google account takes place exclusively on the basis of your consent, which you can give or revoke at Google (Art. 6 para. 1 lit. a GDPR). You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website. By using this website, you consent to the processing of data about you by Google in the manner and for the purposes set out above.
1.6
Google Fonts
We use "Google Fonts" (formerly "Google Web Fonts") on our website, a service provided by Google. Google Fonts enables us to use external fonts, so-called Google Fonts. For this purpose, the required Google font is loaded into the browser cache by your web browser when you access our website. This is necessary so that your browser can display a visually improved presentation of our texts. If your browser does not support this function, a standard font will be used by your computer for display. Google Fonts are integrated by a server call, usually to a Google server in the USA. This tells the server which of our web pages you have visited. The IP address of your device's browser is also stored by Google. We have no influence on the scope and further use of the data collected and processed by Google through the use of Google Fonts. We use Google Fonts for optimization purposes, in particular to improve the use of our website for you and to make its design more user-friendly. This is our legitimate interest in the processing of the above data by the third-party provider. The legal basis is Art. 6 para. 1 sentence 1 lit. f GDPR. Further information on Google Fonts can be found at https://fonts.google.com/,
https://developers.google.com/fonts/faq?hl=de-DE&csw=1.
1.7
WordPress Stats
Our website uses the WordPress Stats tool to statistically analyze visitor access. WordPress Stats is a sub-function of the Jetpack plugin. The provider is Automattic Inc, 60 29th Street #343, San Francisco, CA 94110-4929, USA. WordPress Stats uses cookies that are stored on your computer and allow us to analyze the use of our website. The information generated by the cookie about your use of our website is stored on a server in the USA. The processed data can be used to create user profiles that are only used for analysis and not for advertising purposes. Your IP address is anonymized after processing and before storage. "WordPress Stats" cookies remain on your device until you delete them. Further information can be found in Automattic's privacy policy: https://automattic.com/privacy/ and information on Jetpack cookies: https://jetpack.com/support/ cookies/. The storage of "WordPress Stats" cookies and the use of this analysis tool are based on Art. 6 para. 1 lit. f GDPR. We have a legitimate interest in the anonymized analysis of user behaviour in order to optimize both our website and our advertising.
1.1
Instagram Plugin
Functions of the Instagram service are integrated on our pages. These functions are offered by Instagram Inc, 1601 Willow Road, Menlo Park, CA 94025, USA ("Instagram"). The plugins are marked with an Instagram logo, for example in the form of an "Instagram camera". An overview of the Instagram plugins and their appearance can be found here: http://blog.instagram.com/post/36222022872/introducing-instagram-badges In order to increase the protection of your data when you visit our website, the Instagram plugins are not integrated into the page without restrictions, but only using an HTML link (so-called "Shariff" solution from c't). This integration ensures that no connection to the Instagram servers is established when a page of our website containing such plugins is accessed. Only when you click on the Instagram button will a new browser window open and call up the Instagram page. Information about the purpose and scope of data collection and the further processing and use of the data by Instagram as well as your rights in this regard and setting options to protect your privacy can be found in Instagram's privacy policy at: https://instagram.com/about/legal/privacy/.
1.2
LinkedIn Plugin
Our website uses functions of the LinkedIn network. The provider is LinkedIn Corporation, 2029 Stierlin Court, Mountain View, CA 94043, USA ("LinkedIn"). In order to increase the protection of your data when you visit our website, the LinkedIn plugins are not integrated into the page without restrictions, but only using an HTML link (so-called "Shariff" solution from c't). This integration ensures that no connection to the LinkedIn servers is established when a page of our website containing such plugins is accessed. Only when you click on the LinkedIn button will a new browser window open and call up the LinkedIn page. For information on the purpose and scope of data collection and the further processing and use of data by LinkedIn, as well as your rights in this regard and settings options for protecting your privacy, please refer to LinkedIn's privacy policy at: https://www.linkedin.com/legal/privacy-policy.
If you contact us by e-mail or via a contact form, the data transmitted, including your contact details, will be stored in order to process your request or to be available for follow-up questions. This data will not be passed on without your consent. The data entered in the contact form is processed exclusively on the basis of your consent (Art. 6 para. 1 lit. a GDPR). You can withdraw your consent at any time. An informal notification by e-mail is sufficient for revocation. The legality of the data processing operations carried out until the revocation remains unaffected by the revocation. Data transmitted via the contact form will remain with us until you ask us to delete it, revoke your consent to storage or there is no longer any need to store the data. Mandatory statutory provisions - in particular retention periods - remain unaffected.
We will not sell or otherwise market the personal data that you provide to us, e.g. by e-mail (e.g. your name and address or your e-mail address), to third parties. Your personal data will only be processed for correspondence with you and only for the purpose for which you have provided us with the data. In order to process payments, we pass on your payment data to the credit institution commissioned with the payment. Data that is automatically collected when you visit our website is only used for the aforementioned purposes. The data will not be used for any other purpose. We assure you that we will not pass on your personal data to third parties unless we are legally obliged to do so or you have given us your prior consent.
Our website uses SSL or TLS encryption for security reasons and to protect the transmission of confidential content, such as requests that you send to us as the site operator. You can recognize an encrypted connection by the fact that the address line of the browser changes from "http://" to "https://" and by the lock symbol in your browser line. If SSL or TLS encryption is activated, the data you transmit to us cannot be read by third parties.
§ 2
Storage time
Personal data provided to us via our website will only be stored until the purpose for which it was entrusted to us has been fulfilled. Insofar as retention periods under commercial and tax law must be observed, the storage period for certain data may be up to 10 years.
§ 3
Rights of data subjects
As the data subject, you have the following rights vis-à-vis the controller with regard to the personal data concerning you in accordance with the statutory provisions:
3.1
Right of withdrawal
Many data processing operations are only possible with your express consent. If the processing of your data is based on your consent, you have the right to withdraw your consent to the processing of data at any time with effect for the future in accordance with Art. 7 (3) GDPR. The withdrawal of consent shall not affect the lawfulness of processing based on consent before its withdrawal. The storage of data for billing and accounting purposes remains unaffected by a revocation.
3.2
Right to information
In accordance with Art. 15 GDPR, you have the right to request confirmation from us as to whether we are processing personal data concerning you. If such processing is taking place, you have the right to information about your personal data processed by us, the purposes of the processing, the categories of personal data processed, the recipients or categories of recipients to whom your data has been or will be disclosed, the planned storage period or criteria for determining the storage period, the existence of a right to rectification, erasure or restriction of processing and the right to object to such processing. the criteria for determining the storage period, the existence of a right to rectification, erasure, restriction of processing, objection to processing, complaint to a supervisory authority, the origin of your data if it was not collected by us from you, the existence of automated decision-making including profiling and, if applicable, meaningful information on the logic involved and the scope and intended effects of such processing on you, as well as your right to be informed of the guarantees pursuant to Art. 46 GDPR if your data is transferred to third countries.
3.3
Right to rectification
In accordance with Art. 16 GDPR, you have the right to request the immediate correction of incorrect personal data concerning you and/or the completion of your incomplete data at any time.
3.4
Right to erasure
You have the right to request the deletion of your personal data in accordance with Art. 17 GDPR if one of the following reasons applies:
(a) your personal data are no longer necessary in relation to the purposes for which they were collected or otherwise processed;
b) You revoke your consent on which the processing was based pursuant to Art. 6 para. 1 lit. a or Art. 9 para. 2 lit. a GDPR and there is no other legal basis for the processing;
c) You object to the processing pursuant to Art. 21 (1) GDPR and there are no overriding legitimate grounds for the processing, or you object to the processing pursuant to Art. 21 (2) GDPR;
d) The personal data have been processed unlawfully;
e) The deletion of personal data is necessary to fulfill a legal obligation under Union law or the law of the Member State to which we are subject;
f) The personal data have been collected in relation to the offer of information society services referred to in Art. 8 (1) GDPR;
However, this right does not exist insofar as the processing is necessary
(a) for exercising the right of freedom of expression and information;
b) for compliance with a legal obligation which requires processing by Union or Member State law to which we are subject or for the performance of a task carried out in the public interest or in the exercise of official authority vested in us
c) for reasons of public interest in the area of public health pursuant to Art. 9 para. 2 lit. h and i and Art. 9 para. 3 GDPR;
d) for archiving purposes in the public interest, scientific or historical research purposes or statistical purposes in accordance with Art. 89 para. 1 GDPR, insofar as the right of the data subject is likely to render impossible or seriously impair the achievement of the objectives of that processing, or for the establishment, exercise or defense of legal claims. If we have made your personal data public and we are obliged to delete it in accordance with the above, we will take appropriate measures, including technical measures, taking into account the available technology and the implementation costs, to inform data controllers who process the personal data that you as the data subject have requested them to delete all links to your personal data or copies or replications of this personal data.
3.5
Right to restriction of processing
You have the right to request the restriction of processing (blocking) of your personal data in accordance with Art. 18 GDPR. To do so, you can contact us at any time at the address given in the legal notice. The right to restriction of processing exists in the following cases
a) If you dispute the accuracy of your personal data stored by us, we generally need time to verify this. For the duration of the verification, you have the right to request the restriction of the processing of your personal data.
b) If the processing of your personal data was/is carried out unlawfully, you can request the restriction of data processing instead of erasure.
c) If we no longer need your personal data, but you need it for the exercise, defense or assertion of legal claims, you have the right to request the restriction of the processing of your personal data instead of its erasure.
d) If you have lodged an objection pursuant to Art. 21 para. 1 GDPR, a balance must be struck between your interests and ours. As long as it has not yet been determined whose interests prevail, you have the right to request the restriction of the processing of your personal data. If you have restricted the processing of your personal data, this data - apart from its storage - may only be processed with your consent or for the establishment, exercise or defense of legal claims or for the protection of the rights of another natural or legal person or for reasons of important public interest of the European Union or of a Member State.
3.6
Right to information
If you have asserted the right to rectification, erasure or restriction of processing against us, we are obliged to notify all recipients to whom your personal data has been disclosed of this rectification or erasure of the data or restriction of processing, unless this proves impossible or involves a disproportionate effort. In accordance with Art. 19 GDPR, you have the right to be informed about these recipients upon request.
3.7
Right not to be subject to a decision based solely on automated processing, including profiling In accordance with Art. 22 GDPR, you have the right not to be subject to a decision based solely on automated processing, including profiling, which produces legal effects concerning you or similarly significantly affects you.
This does not apply if the decision
a) is necessary for the conclusion or performance of a contract between you and us
b) is authorized by Union or Member State law to which the controller is subject and which also lays down suitable measures to safeguard your rights and freedoms and legitimate interests; or
c) with your express consent. However, the decisions in the cases referred to in (a) to (c) may not be based on special categories of personal data referred to in Art. 9 (1) GDPR, unless Art. 9 (2) (a) or (g) applies and suitable measures to safeguard your rights and freedoms and legitimate interests are in place.In the cases referred to in (a) and (c), we will take reasonable steps to safeguard your rights and freedoms and your legitimate interests, including at least the right to obtain the intervention of a person on the part of the controller, to express your point of view and to contest the decision.
3.8
Right to data portability
If the processing is based on your consent pursuant to Art. 6 para. 1 lit. a GDPR or Art. 9 para. 2 lit. a GDPR or on a contract pursuant to Art. 6 para. 1 lit. b GDPR and is carried out using automated procedures, you have the right, pursuant to Art. 20 GDPR, to receive your personal data that you have provided to us in a structured, common and machine-readable format and to transfer it to another person responsible or to request that it be transferred to another person responsible, insofar as this is technically feasible.
3.9
Right to object
Insofar as we base the processing of your personal data on the balancing of interests pursuant to Art. 6 para. 1 lit. f GDPR, you have the right to object to the processing of your personal data at any time for reasons arising from your particular situation; this also applies to profiling based on this provision. The respective legal basis on which processing is based can be found in this privacy policy. If you object, we will no longer process your personal data concerned unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms or the processing serves the establishment, exercise or defense of legal claims (objection pursuant to Art. 21 (1) GDPR). If your personal data are processed for the purpose of direct marketing, you have the right to object at any time to the processing of personal data concerning you for the purpose of such marketing; this also applies to profiling insofar as it is associated with such direct marketing. If you object, your personal data will subsequently no longer be used for the purpose of direct marketing (objection pursuant to Art. 21 (2) GDPR). In the context of the use of information society services, and notwithstanding Directive 2002/58/EC, you have the possibility of exercising your right to object by automated means using technical specifications.
3.10
Right to lodge a complaint with the competent supervisory authority pursuant to Art. 77 GDPR In the event of infringements of the GDPR, data subjects have the right to lodge a complaint with a supervisory authority, in particular in the Member State of their habitual residence, place of work or place of the alleged infringement. The right to lodge a complaint is without prejudice to any other administrative or judicial remedy. The supervisory authority responsible for us is
State Commissioner for Data Protection and Freedom of Information North Rhine-Westphalia
Postfach 20 04 44
40102 Düsseldorf
Kavalleriestraße 2-4
40213 Düsseldorf
Phone: 02 11/384 24-0
E-Mail: poststelle@ldi.nrw.de
Web: https://www.ldi.nrw.de
This privacy policy is valid from June 1, 2023. We reserve the right to amend this privacy policy at any time in compliance with the applicable data protection regulations. This may be necessary, for example, to comply with new legal provisions or to take account of changes to our website or new services on our website. The version available at the time of your visit applies. If this Privacy Policy is amended, we intend to post changes to our Privacy Policy on this page so that you are fully informed about what personal data we collect, how we process it and under what circumstances it may be disclosed.